CAMPAIGNS AND CREATIVE INITIATIVES
The Body Bag, For Her
We did it. For her.
For Her is Aura Freedom’s award-winning campaign on femicide in Canada.
In honour of the 16 Days of Activism to End Gender-Based Violence, Aura Freedom created the Body Bag For Her to call attention to the prevalence and urgency of femicide in Canada.
Drawing on traditional advertising tropes of gendered campaigns for ‘women’s products’, For Her works to illuminate the fact that a man kills a woman every two days in Canada. Indigenous women are murdered at the highest rates in Canada, contributing to the genocide of Missing & Murdered Indigenous Women, Girls and Two Spirit Peoples.
Explore the For Her microsite created in sisterhood and partnership with the Canadian Femicide Observatory and the Native Women’s Resource Centre Toronto.
Imagine
Imagine a world free from violence against women and girls.
Aura Freedom’s Imagine video series takes viewers on a journey through the impact of male violence against women – not only on survivors and their families – but on society as a whole. The short videos explore Intimate Partner Violence, Sexual Violence, Femicide, Sex Trafficking and Violence Against Indigenous Women.
From housing and healthcare, to education and the economy, violence against women is impacting families, communities, and entire countries. So, when we work to end violence against women, we are actually working to see our communities – and country – thrive.
The Imagine video series is part of Aura Freedom’s wider Relentless Resilience movement to end gender-based violence in Canada based on our report of the same name.
End GBV To Achieve SDGs
The End GBV To Achieve SDGs initiative is part of Aura Freedom’s wider Relentless Resilience movement to end gender-based violence in Canada based on our report of the same name.
We're not waiting anymore.
Gender-based violence is stopping Canada and the world from thriving.
Gender-based violence is impacting families, communities and entire countries. While global heads of state convene to discuss struggling economies, disease, migration, poverty, and climate change, we at the grassroots level know that the eradication of gender-based violence and the empowerment of women and girls can bring increased wealth, health, peace and climate justice to our communities.
Grassroots groups have been advocating for change for a long time.
Explore Aura Freedom’s infographic of the impacts of gender-based violence in Canada across the UN Sustainable Development Goals entitled #EndGBVToAchieveSDGs